Olaplex products are the talk of TikTok, so when a new haircare launch from the brand drops, beauty fans everywhere take notice.
Except the newest addition to the Olaplex range isn't actually a haircare product – the brand has now put its bond-building technology into a lash serum. Namely, LashBond Building Serum, usually £64, but currently on offer for £51.20 here.
The advanced technology in the new serum involved is threefold: first, there's a peptide complex – containing one that is exclusive to the Olaplex brand – which both supports the growth cycle and retention of lashes.
Secondly, Olaplex's patented bond building technology (for which it's famous) works to create a better growth environment at the lash line. And finally, hyaluronic acid and biotin nourish the lashes to keep them from becoming dry and brittle – because healthy lashes equals longer lashes. The proof is in the pudding, because participants in clinical studies noticed a difference within four weeks of use. Impressive stuff!
Not only that, but it's safe to say that shoppers are already going wild for the new growth product, which has already racked up over 1,000 online reviews. "I have been using this product for a couple of weeks and have noticed such a difference on my lashes, which is why i have bought another," one Lookfantastic shopper writes. "I am hoping that this is a game changer."
"Ever since I stopped getting lash extensions my lashes have been so short and weak, I can see such an improvement already since I've started using this every morning and night," a second adds in their five-star review. "It's so easy to apply and has really rescued my lashes! So worth it".
Although the Olaplex technology is well worth investing in, if your budget doesn't quite stretch to the higher price tag, don't panic – we've popped a couple more lash serums below for you to shop now.
Shop similar products below
Rapidlash Eyelash Enhancing Serum, £31.99 here
If you don't quite have the budget for Olaplex's lash serum, Rapidlash is a great alternative that comes with a mid-range price tag. It contains a cocktail of ingredients to help strengthen your lashes and prevent excess shedding, including peptides, biotin, and panthenol.
The Ordinary Multi-Peptide Lash Serum, £12.40 here
A very affordable option from cult skincare brand The Ordinary, this 2-in-1 serum can be used on both the eyelashes and sparse brows. It's another formula that makes the most of peptides among its 11 actives, and promises to be non-greasy.
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