New hair, who dis? That’s most definitely the vibe Alex Scott is giving off with her latest look which isn’t so much a makeover as a total personality reinvention.

The ex-footballer turned TV presenter has gone for a complete restyle, swapping her long tresses for a sharp, chic bob. “Allow me to re-introduce myself. We are calling her Bobbi” she posted of her sassy new hair persona.

The new jaw-length style looks amazing on Alex, who’s wearing it super-sleek and glossy and teamed with an equally razor-sharp eyeliner wing. The star has shared her new ‘do on Instagram via a series of cute BTS dressing room photos and, for good measure, she's chucked in a comedy snap of a new near-namesake: Sponge Bob. (Not one we’d have top of our list for hair/skincare goals, but we appreciate the lols, Alex).

Alex has a whole new hair personality

Say hello to Bobbi!

Bobbi With The Good Hair most definitely scores with Alex’s 1.7m followers who fired endless compliments into the (comments) box. Celeb pals were among the first to step up to the spot: “OMG I love her” wrote Carol Vordeman, while fellow BBC gal Alex Jones posted “I love it Al”.

The assist for the new look comes courtesy of celebrity hairdresser Jay Birmingham, who Alex tags into the pictures. “@jay_birmingham is buzzing right now I know it” she adds in the comments, after being overwhelmed with praise on the look.

However, it does seem that this is only a temporary change, from a wig, as Alex has since posted on Stories with her usual longer locks. A shame, because it's a great look on the star and we reckon she should seriously consider going for the chop for real.

If she did become the latest inductee into the Celebrity Bob Club, Alex would be in extremely good company. Lily Allen is currently wearing a new and very statement blonde bob, Rochelle Humes recently lopped a fair few inches off her lengths, Nicole Scherzinger has been dipping a toe into the bob trend with a faux pin-up version of the style, and Priyanka Chopra has gone for a lob that’s definitely giving Jen An in Friends. Erm, Bobbi, meet Rachel??


By Editor