After making the move from the UK To LA earlier this year, reality star Chloe Sims has embraced the California lifestyle with a brand new hair transformation.

The former TOWIE star’s previous platinum hair had been popular with fans, but now that she’s left the cloudy UK behind, her new warmer-toned blonde looks right at home in sunny LA. Both Chloe and celebrity hair stylist Joel Maguire shared photos of her new look in separate Instagram posts on Friday, with Joel captioning the photo “The honey cream dream”.

Waving goodbye to the platinum hair, Chloe announced she had recently returned to her natural hair colour along with some brand new 22 inch extensions. Using four different shades of tape in extensions from Hair Rehab London, the reality star used shades Rooted Caramel, Rooted Boho, Rooted Coachella, and Rooted Blonde AF blended together to achieve the perfect colour match for her natural hair.

Chloe returned to her natural colour, which her stylist calls 'The honey cream dream'

She also got extra long extensions that reach to her waist

Her hair was styled in loose natural-looking waves and the extensions created a dramatic length and volume – perfect for the LA lifestyle. Her 1.2 million Instagram followers were also quick to show their love of her glamorous new look, with one calling her the queen of glamour, whilst another said this was her best colour yet.

Matching her new softer look with a simple black vest top and signature dark smokey eye makeup and bronzed skin, Chloe fits right in with the Beverly Hills signature glamour. As one of the original cast members of The Only Way is Essex, Chloe is no stranger to the reality TV lifestyle, and has been filming her new reality show, House of Sims, with her sisters in LA since November 2022.

Her hairdresser Joel has been responsible for some of Chloe’s most dramatic looks, including the 40 inch ice blonde braids she wore recently to celebrate her 40th birthday. Joel is also the talent behind her sisters’ gorgeous locks, and has been keeping the Sims family looking glam throughout filming.

Chloe and her family are currently filming a new reality show in LA

Hoping to become the ‘UK Kardashians’, the new reality show includes Chloe’s sisters Demi and Frankie, as well as brother Charlie and his fiancé Georgia Shults. It’s no surprise that the family want to make sure they’re looking effortlessly glossy throughout filming, and each of them have been making sure they have their own signature look thanks to Joel’s hair styling skills.

Although there’s no official date on when the show will start, Chloe has been sharing plenty of snaps of her new life in LA on social media, so you can be keeping up with Chloe and her new looks.


By Editor