Never one to shy away from a dramatic look, Emily Atack posted a series of Instagram stories on Tuesday of her wearing blue mascara.

Captioning the story "Blue mascara for the win", the 33 year old posted a video showing how the brightly coloured mascara looked, followed by a snap of the same look that showed off the subtle blue tint that she'd applied to her eyelashes in more detail.

Dressed in a black polo neck top and with the rest of her makeup looking soft and natural, the bright blue mascara stood out and emphasised the star’s blue eyes perfectly.

Emily Atack might have just convinced us to try blue mascara this spring

Coloured mascara was originally a big hit in the 80s and 90s, and has seen a boost in popularity over the last few years thanks to the fact it creates a bold look whilst still being incredibly easy to do. Blue mascara also helps to make your eyes look brighter and whiter, and helps your lashes stand out and look longer.

The dramatic looks helps make eyes stand out without the need for elaborate eyeshadow looks or a steady hand like liquid eyeliner. All you need to do is apply a few coats to your lashes and go.

Emily chose to show off hers with a messy up do, with her blonde hair piled on top of her head and framing her face to really show off the look. Coloured mascara works with almost every eye colour and complexion, and the subtle pop of colour makes it the perfect spring look to upgrade your makeup routine.

Never one to shy away from a dramatic look, Emily Atack posted a series of Instagram stories on Tuesday of her wearing blue mascara

If you’re not ready to commit to a full blue lash, try applying some just at the root or only on the tips of your lashes for a flash of colour without the dramatic impact. You can also apply it just to the outer corners of your lashes to compliment a colourful eyeshadow look.

If you really want to make the blue stand out, try applying a coat of white mascara first. This gives the blue a light base to cling onto, and makes the colour even more vibrant.

Shop Emily’s blue mascara

Diorshow Waterproof mascara, £31 here

The mascara used on runways around the world offers a ‘lash extension’ look with a buildable cream formula – perfect for gradually building up the intensity of your blue mascara whilst also building up the length and density of your lashes.

Revolution Relove Volume Blue Mascara, £2.50 here

Revlon's affordable makeup never misses

The affordable makeup range from Revolutin never fails, and their blue volumising mascara is no exception. Highly pigmented and easy to apply, one reviewer said the colour is so vibrant they sometimes add a coat of black mascara over the top to change it from cobalt blue to navy – a great top tip!

Benefit BADGal BANG! Mascara, Brightening Blue, £25.50 here

Benefit's BADGal BANG! Mascara has always been a popular choice

The Benefit BADGal BANKG! Mascara has been a staple in many people’s makeup bags thanks to its ability to add length and volume without weighing down your eyelashes. Now the bright blue version allows you get that same lash lifting effect and still give some colourful springtime lashes a whirl.

Jeffree Star Cosmetic F**k Proof Mascara, £22 here

The first ever mascara from the Jeffree Star makeup line is available in seven different colours, including ‘Periwinkle Sprinkle’ which promises a light periwinkle blue covering for their lashes.The waterproof and smudge-resistant formula means it’ll last you all day – and night – too.

Soda #RainbowRave Unicorn Mascara, £6.25 here

The #RainbowRave Unicorn Mascara from Soda is also available in five different highly pigmented colours, including a bold royal blue colour. The mascara also comes with plenty of rave reviews from happy customer, who said it lengthens and coats just like a typical mascara, and leaves a subtle colour that’s perfect for every day.


By Editor