Discount platform, Wethrift, has analysed Pinterest search data to uncover the most popular nail trends this summer.
Are you in need of some seasonal nail inspiration? Or looking to brush up your trend knowledge to advise clients on their summer nail styles? Look no further! Here are the nail trends which have seen the highest search increase…
‘Black cherry’ nails
With a 8,700% rise in Pinterest searches, black cherry nails are a popular choice this summer.
On the increase in searches, Wethrift trend expert, Nick Drewe, comments: “Red is considered a timeless classic and will never go out of style. This nail look puts a twist on the classic red, that can be worn simply with a chrome finish, or to create a French-style tip.”
@_citre
Bright green nails
Search results for bright green nails has seen a 8,300% increase, with nail enthusiasts opting for the bold, vibrant hue.
“This striking colour perfectly complements sun-kissed skin and beachwear, making it the perfect manicure for a summer holiday,” shares Nick Drewe. “You can stick to a block colour, or incorporate bright green in a tie-dye or gingham nail pattern.”
Have you heard? Bright ‘brat’ green is trending. Find out more here.
@charsgelnails_
Minimalist manicures
Minimalism is back in fashion, with simple yet effective manicures seeing a 7,500% increase in searches.
Drewe says: “Embracing natural beauty is a huge trend this year, in particular with nail designs – whether that be a classic French tip or a natural finish. This style of nail is a great way to embody the ‘clean girl aesthetic’, which boasts over 313,000 TikTok videos under its hashtag.”
@classic__manicure
Evil eye nails
Often a seasonal staple, the return of the evil eye manicure doesn’t come as a shock. With a 6,300% increase in searches, nail art lovers are returning to the summer look.
Nick Drewe reveals the meaning behind the symbol: “The evil eye is traditionally believed to ward off negative energy and bring protection within Greek culture. The design has become popular in nail art, resonating with those who want a stylish and spiritual aesthetic.”
Click to view our evil eye nail gallery.
@vinanailshouston
Neon manicures
With a 6,000% increase in searches, neon nails are a classic option; summer often sees a preference for bright and bold colour palettes, and this year is no different.
“If you want to achieve the neon summer look, but want to make it more corporate, you can twist the classic French manicure by using neon hues for the tips instead of traditional white,” Drewe suggests.
Check out our neon nail gallery here.
@pressedbycharlotte_